Where to buy clothes worn on Netflix's Sweet Magnolias.

Episodes

Characters

Photo of Maddie TownsendMaddiePhoto of Dana Sue SullivanDanaPhoto of Helen DecaturHelenPhoto of Noreen FitzgibbonsNoreenPhoto of Annie SullivanAnnie

Based on the popular book series, Sweet Magnolias follows Maddie, Helen, and Dana Sue, best friends since high school that are now living very different lives as adults in a small town in South Carolina. The three women bring a singular energy and style: Maddie’s simple boho-chic vibe, Helen’s classic modern aesthetic, and Dana’s off-kilter, bold approach. Southern belles bring southern style as they support one another through the ups and downs of career, family, and romance.

Costume design by Cameron Dale.

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